The State of Marketing Automation for Associations

When:  Sep 26, 2019

The State of Marketing Automation for Associations

Webinar with Vivian Swertinski, Higher Logic

September 26, 2019

1:00pm - 2:00pm EDT

This is an Insights Webinar, free of charge for CSAE Members. Non-members are welcome to register for $50 per organization.

Marketing automation has been widely adopted across markets and industries as a standard marketing practice, but how are associations trending?

Join us for a webinar to hear how the top goals, successes, and challenges associations experience with marketing automation and marketing automation's role in your overall strategy.

The session covers:

  • Driving forces behind the use of marketing automation?
  • Real-life examples from association’s successfully leveraging automated campaigns
  • Future predictions for association member and non-member engagement
About Vivian Swertinski
Vivian Swertinski, Sr. Manager of Strategic Services, has over 20 years’ service experience in the direct marketing industry. Her extensive background includes database management, audience segmentation, multi-channel marketing and response analysis. Prior to joining Higher Logic, Vivian worked with Fortune 500 companies to help design and implement digital marketing campaigns to increase audience engagement and drive revenue.

Register:

CSAE Members: FREE
CSAE Non-Members: $50.00*
*One price allows you to share this webinar with anyone in your organization. All webinar participants will receive a recording of this session.
A $25.00 cancellation fee will apply to all cancelled registrations. No refunds after September 19, 2019. Substitutions are permitted without penalty. For cancellations and substitutions, contact events@csae.com

Location

Online Course
Toronto, ON